Mr. Imbruttito, a leading executive of a large multinational, lives the routine in his hectic Milan. Breaking this balance is Brusini, an eccentric entrepreneur at the head of an economic empire, who for an absurd reason blows up what for the Brutito is the business of life. For the first time, the Ugly one feels the pinch, falls into depression, can no longer find a reason to wake up in the morning. The turning point comes from Brera, a longtime friend, who proposes to the Bruttito the purchase of a Chiringuito in Sardinia, to do business in flip-flops and finally be able to say: "I quit everything and open a chiringuito!"
Germano Lanzoni
as Il Signor Imbruttito
Valerio AirĂ²
as Giargiana
Laura Locatelli
as Laura
Leonardo Uslengo
as Nano
Michele Manca
as Ettore Mereu
Stefano Manca
as Gavino Mereu
Benito Urgu
as Bastiano
Alessandro Betti
as Brera
Brenda Lodigiani
as L'Imbruttita
Marta Zoboli
as Bibi
Simonetta Columbu
as Melissa
Jun Ichikawa
as Sig.ra Tanaka