A slick promoter in the bodybuilding subculture of Venice Beach, California, finds what he considers a diamond in the rough: a dedicated but somewhat mentally challenged young man who wants to win bodybuilding championships, but needs some help and direction--and the promoter thinks he's just the one to do it.
Richard Hatch
as Nick Demec
Kay Lenz
as Jenny O'Rourke
Jeanette Nolan
as Rose MacIntosh
Joe Santos
as Barry Layton
Jack Carter
as Mancuso
Veronica Hamel
as Sheila Dodge
Kenneth McMillan
as Joseph Demec
Franco Columbu
as Self
Frank Zane
as Self
Tim Kimber
as Todd Nash
Bobby Van
as Emcee
Walter Burke
as Priest
